It was the first two-seater Pontiac since the 1926 to 1938 coupes, and the first mass-produced mid-engine sports car by an American manufacturer. Progressive technologies incorporated in the Fiero design included composite panels, unique for their time.

Starting with the 1987 model, Pontiac dealerships offered an upgrade in the form of an “option” that changed the original body to a Pininfarina Ferrari 308-type body, called the Fiero Mera.

Corporate Concepts completed the “Mera” transformation and none were sold as kit form. The Mera body change was offered only on new Fieros, sold through Pontiac dealers and is considered a model in its own right. Only 247 Meras were produced by Corporate Concepts before production was halted when Corporate Concepts was sued by Ferrari.