Marketed as “America’s Finest Knight Motored Car”, their message to dealers was “Our aim has been to fit in a particular place in the manufac­turing field, and by hewing to the line, firmly establish our­ selves in that place. In other words, we have built Handley­-Knight cars on the basis that there are enough people in each community who will pay for the “little differences” in the car to make it a permanent, profitable merchandising connection.”

Handley-Knight logo.
Handley-Knight logo.